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The momentum to adopt more sustainable business practices is building. And investors are increasingly considering the consequences of where they direct capital — and the impact it has on our planet and society. Investors may choose to invest in either public or markets, but while these both provide opportunities to invest responsibly, the extent and nature of the impact differs. According to a recent Deloitte Report, $55 trillion is projected to be invested in ESG-mandated assets in 2022. And at their current growth rate ESG-mandated assets are expected to up half of all professionally managed assets globally by 2024. In public markets, investors have the opportunity to support global environmental and social transformation through their active with management and how they vote on company resolutions. This can be more influential than the capital allocation itself. By contrast, in private markets the capital allocation decision is key, and it is possible to positive change at speed by allocating resources directly to highly specific areas.